ADI Summit in Vienna: Strengthening Partnerships and Awarding Market Leaders

13 May 2026

From May 5–7, the annual AD International (ADI) Summit took place in Vienna, at the stunning Hofburg Palace. The AD Baltic team attended this prestigious event, as they do every year.

The three-day event brought together automotive aftermarket leaders to discuss strategic directions and future visions, strengthen business relationships, sign new and renew existing contracts with partners, and evaluate the year’s best achievements.

Event Atmosphere and Attendees

This year’s ADI Summit stood out for its special energy and impressive location – the historic setting of the Hofburg Palace gave the meeting solidity and became a perfect background for building long-lasting partnerships.

  • Number of participants: The event brought together 280 attendees from around the world.
  • Activities: The agenda consisted of professional business meetings, insightful plenary sessions, and valuable moments with industry peers. This year, the AD Baltic team had as many as 32 intensive meetings with the world’s largest manufacturers.
  • Mood: Participants enjoyed not only the productive atmosphere but also the perfect spring weather in Vienna.

You can see moments from the meetings and the general atmosphere in these photos:


Recognition and Awards

One of the main highlights of the event was the traditional awards ceremony, during which partners were honored for their outstanding achievements and leadership in the aftermarket.

2025 Leaders:

  • 🏆 ADI Summit Award 2025: Gates.
  • 🏆 Growth Leadership Award 2025: GSP.
  • 🏆 Service Leadership Award 2025: TMD.

Moments from the awards were captured in these photos:

Industry Recognition (2026 Nominations):

Chosen by their peers, the individuals setting the direction for the coming years were also announced:

  • Industry Driver 2026: Eric Schuler.
  • Trade Driver 2026: Christophe Boutemy.

Future Perspectives

The meeting reaffirmed that direct communication, exchange of ideas, and enthusiasm are essential factors for success in the dynamic automotive parts market. The AD Baltic team returns with fresh insights and a readiness to achieve ambitious goals, strengthening their position in the Baltic states.

We are already looking forward to next year’s meeting!